Shopware Migration

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Executive Summary ​

  • SXSW maintains momentum: +18 stories in 3 days (454/888, 51%) crossing the halfway mark with only +4 net scope—velocity stabilizing at ~7 stories/day after two strong weeks
  • CESW board volatility continues: +32 stories gained week-over-week (86/171, 50%) after last week's -14 loss—board restructuring finally settling with 50% completion milestone reached
  • Repository velocity remains strong: 173 commits across all repos (cesw: 106, ecommerce-supergraph: 67) from 8 active developers—real work continues despite tracking turbulence
  • Data migration still critical: Only Peirce Customers showing progress after 3+ weeks—no expansion to other BUs or categories with 7 weeks until production cutover
  • W1DA board rebounds: +8 stories (12/72) but velocity data insufficient to assess—appears to be partial recovery from prior -24 regression
SXSW  [████████████░░░░░░░░░░░░] 51% (454/888)
CESW  [████████████░░░░░░░░░░░░] 50% (86/171)
W1DA  [████░░░░░░░░░░░░░░░░░░░░] 17% (12/72)
ECMD  [█████████░░░░░░░░░░░░░░░] 39% (19/49)
BSWM  [██████████░░░░░░░░░░░░░░] 42% (13/31)

1. Shopware Platform - SXSW Initiatives ​

Current State: 454/888 stories complete (51%)

Week-over-Week: +18 stories completed, +4 net scope growth (vs. +36 stories/+17 scope last week)

3-Day Delta (vs. 2026-06-16): +18 completed, +4 scope—velocity continues at healthy ~6 stories/day despite shorter period.

SXSW crossed the 50% threshold this week, a significant psychological and technical milestone. The +4 scope growth is the lowest we've seen in weeks, suggesting requirements are finally stabilizing. The team is now completing more work than they're discovering.

Pipeline Analysis:

  • 51 items in review (down from 54)—steady review throughput
  • 15 in active development (up from 13)—development capacity increasing
  • 43 development complete (unchanged)—healthy staging buffer
  • 274 still in Discovery (down from 277)—funnel slowly improving
  • 4 blocked (down from 7 last analysis)—blocker resolution progressing

By Initiative (showing meaningful deltas):

  • Infrastructure & Architecture: 98/227 stories (43%)—+1 scope, completion static
  • Authentication: 32/34 (94%)—+6 completed, nearly done
  • Cart & Checkout: 71/142 (50%)—+23 completed, +6 scope; critical path advancing strongly
  • Account Management: 69/129 (53%)—+1 scope, completion unchanged
  • Branch Management: 38/40 (95%)—unchanged, awaiting final 2 items

Key Wins:

  • Cart & Checkout jumped 23 stories this week—largest single-initiative gain
  • Authentication approaching 95% completion—foundational work nearly done
  • Only 4 blockers remaining vs. 7 three days ago

Remaining Concerns:

  • Infrastructure still at 43% despite being foundational—this will impact all BU deployments
  • 274 Discovery items need to move faster to sustain completion rate
  • Active development capacity (15 items) remains low for 888-story scope

2. CE Shopware (CESW) - Board Stabilization ​

Current State: 86/171 stories complete (50%)

Week-over-Week: +32 stories completed, +27 net scope growth (recovering from -14/-34 anomaly last week)

Analysis: After last week's mysterious -14 completed stories regression, CESW rebounded dramatically with +32 completions. The board appears to have stabilized following restructuring. The 50% completion milestone aligns with SXSW's progress, suggesting coordinated delivery cadence.

Repository Activity: 106 commits from 3 authors (Blake Saunders: 56, Emil Stewart: 67 across repos, Scott Kovach: 50)

Active Epics (in progress based on commits):

  • Checkout/Cart (CESW-44): 16/28 (57%)—Emil's primary focus
  • Import (CESW-66): 10/12 (83%)—Blake advancing
  • Account (CESW-26): 22/25 (88%)—nearly complete
  • Bundle Products (CESW-132): 7/8 (88%)—almost done
  • Rewards (CESW-95): 3/7 (43%)—Emil pushing forward
  • OrderHistory (CESW-79): 5/8 (63%)—steady progress
  • Pricing (CESW-87): 4/8 (50%)—mid-stage
  • Company (CESW-47): 4/5 (80%)—Scott reviewing
  • Neuco (CESW-71): 1/7 (14%)—early stage but active

Pipeline Health: 39 items still in progress (unchanged for 3+ weeks)—suggests consistent team capacity. 19 items in code review shows healthy handoff between dev and QA.

Key Observation: The +32 story gain likely represents last week's "lost" 14 stories being recovered plus 18 new completions. Net progress over two weeks: +18 stories, which aligns with observed velocity.

3. Domain API (W1DA) - Partial Recovery ​

Current State: 12/72 stories complete (17%)

Week-over-Week: +8 stories completed, +8 scope growth (recovering from -24/-36 anomaly)

Analysis: W1DA shows partial recovery from last week's -24 completed stories regression, but remains far below the 30/100 baseline from 2026-06-10. The board continues to be volatile, suggesting ongoing project restructuring. However, repository activity confirms real Domain API work is happening.

Repository Activity: 67 commits in ecommerce-supergraph from multiple contributors

  • Emil Stewart: majority of Domain API implementation work
  • Blake Saunders: supporting Domain API integration
  • Scott Kovach: API endpoint development

Known Active Work (from prior week's commits):

Recommendation: Continue treating W1DA board data as transitional. Primary Domain API tracking should follow repository activity and CESW epic completion (since many Domain API tickets are now embedded in BU boards).

4. ECMD Shopware (ECMDSW) - Incremental Progress ​

Current State: 19/49 stories complete (39%)

Week-over-Week: +3 stories completed, +1 scope growth

Analysis: ECMD shows steady incremental progress with +3 completions and minimal scope creep. This is the smallest BU board by story count, but completion percentage (39%) is respectable and advancing.

Repository Activity: 1 commit from Lucian Miculescu (ecm-supergraph)

Active Epics:

  • Infrastructure & Architecture (ECMDSW-2): 11/27 (41%)—largest epic, slow progress
  • Catalog & Product (ECMDSW-4): 4/7 (57%)—advancing
  • Account Management (ECMDSW-6): 2/4 (50%)—mid-stage
  • Auth & Authorization (ECMDSW-3): 2/8 (25%)—early stage

Pipeline: 11 items in progress, 4 in code review, 8 blocked—blockers remain a concern (16% of open work).

Concern: ECMD has the highest blocked percentage of any BU board. With only 1 commit this week, velocity appears significantly lower than CESW despite similar completion percentages.

5. Baker Shopware (BSWM) - New Board Baseline ​

Current State: 13/31 stories complete (42%)

Week-over-Week: +1 story, +2 scope (first appearance with historical data)

Analysis: Baker board appeared in tracking on 2026-06-16 (12/29) and has grown modestly to 13/31. Completion percentage (42%) aligns with other BU boards (CESW 50%, ECMD 39%), suggesting consistent planning approach across teams.

Repository Activity: No baker-specific commits captured (baker-headless, dev-shopware repos timed out).

Active Epics:

  • Baker Headless App (BSWM-1): 11/24 (46%)
  • Shopware Backend Development (BSWM-27): 2/7 (29%)

Status: Insufficient data to assess velocity. Board is new to tracking, so next week's delta will be more informative.

6. Gemaire Shopware (GSHOP) - Still Not Started ​

Current State: 0/31 stories complete (0%)

Week-over-Week: No change (0 completed for 3+ weeks)

Analysis: GSHOP remains completely unstarted with all 31 stories in "IN QUEUE" status and 1 blocked. This is now a 3+ week pattern.

Repository Activity: gem-headless and gem-shopware repos timed out—no commit data available.

Epics:

  • All 6 epics (Infrastructure, Data Migrations, Arrow Graph, Next.js/UI, Core Features, API Migration) show 0 progress

Critical Risk: GSHOP has shown zero movement despite being listed as active. Either:

  1. Work hasn't actually started (most likely)
  2. Work is happening outside tracked boards/repos
  3. Environment/resource blockers are preventing progress

Recommendation: Escalate GSHOP status. If go-live is expected in 2026, work must start immediately. Current trajectory suggests this BU will miss its window entirely.

7. Arrow - Frontend / Open Components ​

Current State: 379/426 stories complete (89%)

Week-over-Week: Zero ticket movement (unchanged for 3+ analysis periods)

Repository Activity: No peirce-frontend commits captured this period (repo timed out).

Analysis: Arrow Frontend continues to show zero Jira movement despite high completion percentage. This board appears frozen or deprecated. The 47 remaining stories (Order Approvals, AHRI PDP, Compare, Quick Order, Part Finder) may have migrated to BU-specific boards.

Recommendation: Confirm with team whether remaining 47 stories are still relevant or if board has been superseded by BU-specific frontend work (visible in Peirce Phelps completion data).

8. Arrow - Infrastructure / Cross-cutting ​

Current State: 81/101 stories complete (80%)

Week-over-Week: Zero ticket movement (unchanged from 2026-06-15)

Repository Activity: No ecommerce-supergraph commits captured this period (repo timed out).

Active Work (from prior analysis):

  • Demo Environment Bugs: 23/28 (82%)
  • Performance Tuning: 12/18 (67%)
  • Homans to Arrow migration (ARROW-2404): 1/8 (13%)—barely started

CI/CD Blocker Status: Same 6 tickets (SXSW-484–489) remain blocked. Mid-July staging restart target approaching (2 weeks out).

Concern: With staging restart only 2 weeks away, the frozen ticket movement suggests either:

  1. Work is happening but not being tracked in Jira
  2. Pre-staging preparation is delayed
  3. Team is waiting for dependencies to clear

Recommendation: Verify staging restart plan is still on track. If blockers haven't actually resolved, the mid-July target will slip.

9. BU Environment Deployment ​

Arrow Shopware Environments:

  • 5 BUs in "CI/CD Blocked" status (SXSW-484–489)—unchanged for weeks
  • Gemaire: "Active Development"—only BU progressing
  • LATAM: Also "CI/CD Blocked" (SXSW-486)

Shopware Core Environments: All 7 BUs remain "Paused" at Local/Ordin Done—no change for 5+ weeks.

Arrow Magento Environments:

  • Gemaire: Staging Done—most advanced
  • All others: Ordin WIP

Timeline Check: Mid-July (2 weeks) staging restart for Arrow Shopware environments still planned. Mid-August production cutover remains 7 weeks out.

Risk Assessment: The 6-week pause (since ~2026-05-05) on staging environments means:

  1. Zero real environment validation for 6+ weeks of development work
  2. High probability of integration issues when environments restart
  3. Compressed timeline for staging → production (4 weeks)

Recommendation:

  • Confirm staging restart plan with infrastructure team NOW
  • Pre-stage smoke test plans and rollback procedures
  • Consider staging restart in next 1-2 weeks instead of waiting until mid-July to allow more buffer

10. BU Frontend Implementation ​

Peirce Phelps: 7/8 complete (Account WIP)—unchanged for 5+ weeks

Gemaire & Carrier Enterprise: All 8 areas WIP—unchanged

All Others: Not started

Repository Activity: peirce-frontend repo timed out—no commit data this period.

Analysis: Frontend work remains stalled across all BUs. The 5+ week freeze on Peirce Account suggests a blocking dependency or resource constraint. Zero progress on Homans, ECMD, Baker, LATAM frontends indicates frontend development is either:

  1. Deprioritized vs. backend/API work
  2. Blocked by infrastructure issues
  3. Happening in different repos not being tracked

Concern: With 7 weeks to production cutover, frontend work needs to accelerate significantly. Current trajectory suggests most BUs will not have functional frontends by August.

11. Data Migration - Critical Path Failure ​

Current State:

  • Peirce Phelps Customers: WIP (unchanged for 3+ weeks)
  • Homans Customers: WIP (first appearance this week)—NEW PROGRESS
  • All other categories (40 of 42): NYS

Repository Activity:

  • Blake Saunders: Customer export work (SXSW-924)
  • Joshua LaRose: Peirce Customer Sync (SXSW-909)
  • Paul Briscoe: Customer migration extensions (SXSW-943, peirce-shopware repo)

Critical Risk - ESCALATION REQUIRED:

Only 2 of 42 migration categories (7 BUs × 6 data types) have started work after 3+ weeks of tracking. With 7 weeks until production cutover:

Required Parallel Migrations (42 total):

  • Customers: 2/7 started (Peirce, Homans), 5 remaining (ECMD, Gemaire, Baker, CE, LATAM)
  • Companies: 0/7 started
  • Products: 0/7 started
  • Orders: 0/7 started
  • CMS Content: 0/7 started
  • Lists: 0/7 started

Velocity Math:

  • Current: 2 categories in progress after 3 weeks = 0.67 categories/week
  • Required: 40 categories in 7 weeks = 5.7 categories/week
  • Gap: 8.5x current velocity needed

What This Means:

  1. At current pace, migrations will take 60+ weeks (until September 2027)
  2. Even if Peirce/Homans complete this week and velocity doubles, still 20+ weeks needed 3