Shopware Migration

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Executive Summary ​

  • SXSW platform accelerates again: +36 stories in 5 days (422/865, 49%) with only +17 net scope growth—healthiest completion-to-scope ratio yet, now approaching 50% complete
  • CESW board shows major churn: Lost 14 completed stories and 34 total scope week-over-week—likely board restructuring or ticket reclassification, not actual work loss. 39 items still actively in progress.
  • Repository activity remains strong: 238 total commits across all repos (cesw: 94, ecm-supergraph: 147) from 10+ active developers—real development velocity continues despite ticket tracking anomalies
  • Environment blockers unchanged: Same 6 CI/CD tickets blocking Arrow Shopware staging deployments; mid-July restart target still on track
  • Data migration stuck at WIP: Peirce Phelps Customers remains only category in progress after 2 weeks—no expansion to other BUs or data types. Critical path risk.
SXSW  [████████████░░░░░░░░░░░░] 49% (422/865)
CESW  [█████████░░░░░░░░░░░░░░░] 38% (54/144)
W1DA  [██░░░░░░░░░░░░░░░░░░░░░░]  9% (6/64)
ECMD  [████████░░░░░░░░░░░░░░░░] 36% (16/45)

1. Shopware Platform - SXSW Initiatives ​

Current State: 422/865 stories complete (49%)

Week-over-Week: +36 stories completed, +17 net scope growth (vs. +85 stories/+134 scope last week)

5-Day Delta (vs. 2026-06-10): +36 completed, +17 scope—strong mid-week velocity after last week's massive sprint.

SXSW is now at the halfway point. The +17 scope growth is minimal compared to completion rate, indicating stabilizing requirements. Pipeline shows 54 items in review (down from 61), 13 in active development—review throughput improving.

By Initiative (showing progress since last analysis):

  • Infrastructure & Architecture: 98/226 (43%)—unchanged, still lagging
  • Authentication: 26/34 (76%)—slight scope increase, completion static
  • Catalog & Product: 51/80 (64%)—solid progress area
  • Cart & Checkout: 48/136 (35%)—moved from 41, critical path advancing
  • Account Management: 69/128 (54%)—jumped from prior weeks
  • Integrations: 48/102 (47%)—healthy mid-range
  • Branch Management: 38/40 (95%)—nearly complete, was a blocker

Pipeline Health: 13 active dev items for 865 total scope remains concerningly low. With 277 items still in Discovery, velocity could stall if Discovery-to-Dev funnel isn't accelerated.

Blocker Update:

  • SXSW-86 (Domain Schema) still assigned to Adrian Pescar, blocking 3 items (unchanged for weeks)
  • SXSW-91 (Testing) unassigned, blocking 2 items
  • 6 blocked tickets (down from 7)—gradual improvement

2. CE Shopware (CESW) - Board Anomaly Analysis ​

Current State: 54/144 stories complete (38%)

Week-over-Week: -14 completed stories, -34 total scope—this is highly unusual and requires investigation.

What Happened: The board regressed from 68/178 (38%) to 54/144 (38%). Three possibilities:

  1. Board restructuring: Stories moved to different epics or projects (most likely given completion % stayed identical)
  2. Duplicate cleanup: Overlapping tickets consolidated
  3. Scope demotion: Stories downgraded to subtasks

Evidence Supporting Restructuring:

  • Completion percentage unchanged (38% → 38%) despite raw number changes
  • 39 items still in progress (unchanged)—active work unaffected
  • Repository shows 94 commits from 4 authors (Blake Saunders: 64, Emil Stewart: 147 across multiple repos)—strong development activity
  • Recent commits on CESW-484 (CategoryAPI), CESW-132 (Bundle Products), CESW-87 (Pricing), CESW-66 (Import)

Active Epics (from repo commits):

  • Bundle Products (CESW-132): 7/8 complete—nearly done
  • Pricing (CESW-87): 4/8—active development
  • OrderHistory (CESW-79): 5/8—progressing
  • Rewards (CESW-95): 3/7—steady work
  • Import (CESW-66): 8/11—advancing
  • Account (CESW-26): 16/23—largest epic, 70% done

Action Required: Confirm with CESW team lead whether board was reorganized. If so, note in next report. If not, investigate potential data quality issue with Jira export.

3. Domain API (W1DA) - Massive Negative Delta ​

Current State: 6/64 stories complete (9%)

Week-over-Week: -24 completed stories, -36 total scope—dramatic regression from 30/100 last week.

Analysis: This appears to be the same restructuring phenomenon as CESW. The board shrank significantly, but repository activity (ecm-supergraph) shows 147 commits from Emil Stewart alone, plus work from Blake Saunders, Scott Kovach, and others. Real work is happening—the tracking changed.

Likely Explanation: W1DA board consolidated with CESW or split into more granular project boards. The Domain API work visible in commits (DOMAIN-317, DOMAIN-261, DOMAIN-248) may have been reclassified.

Active Work (from commits):

Recommendation: Treat W1DA board as deprecated/transitional. Focus tracking on repository activity and CESW board for Domain API work until project structure stabilizes.

4. ECMD Shopware (ECMDSW) - Stable Progress ​

Current State: 16/45 stories complete (36%)

Week-over-Week: Zero completed stories, +12 scope growth (was 16/33 last analysis)

Analysis: Scope expanded significantly but completion static. The +12 stories likely came from the same board maturity improvement affecting CESW/W1DA. 11 items remain in active progress (unchanged).

Recent Work (from commits by Lucian Miculescu):

  • Customer Migration review (ECMDSW-41, ECMDSW-43)
  • Watsco_CustomerExport module installation on ECM Magento

Active Epics:

  • Infrastructure & Architecture: 9/27—largest epic
  • Catalog & Product: 4/7—progressing
  • Auth & Authorization: 1/6—early stage
  • Account Management: 2/2 done

Status: ECMD is the smallest BU board but showing consistent incremental progress. No red flags.

5. Arrow - Domain API / Graph ​

Current State: 51/63 stories complete (81%)

Week-over-Week: Zero movement for fifth consecutive week

Repository Status: No commit data (clone timeout), but ecm-supergraph shows 147 commits—Domain API work is active, just not tracked on this board.

Conclusion: Arrow Graph board is effectively deprecated. Domain API work has fully migrated to W1DA project and BU-specific boards (CESW, ECMDSW). This section should be removed from future reports.

6. Arrow - Frontend / Open Components ​

Current State: 379/426 stories complete (89%)

Week-over-Week: +3 stories completed (first movement in weeks)

Repository Activity: 8 commits from 2 authors (Gabriel Guzmán, Pablo Romero) in peirce-frontend repo

Near-Complete Items:

  • OC - Shopping Lists: 69/71 (97%)
  • OC - Warranty: 21/23 (91%)
  • Open Components: 70/73 (96%)
  • User Login: 7/8 (88%)
  • Store Locator: 14/19 (74%)

Analysis: Slow but steady progress. The 3-story gain suggests the team is closing out remaining polish items. 47 stories remain—mostly customer-facing features like Order Approvals, AHRI PDP, Compare, Quick Order.

7. Arrow - Infrastructure / Cross-cutting ​

Current State: 81/101 stories complete (80%)

Week-over-Week: +1 story completed

Repository Activity: 7 commits from Lino Rallo, Pablo Romero

Active Work:

  • Demo Environment Bugs: 23/28 (82%)
  • Performance Tuning: 12/18 (67%)
  • Homans to Arrow migration: 1/8 (13%)—still barely started

CI/CD Blocker: Same 6 tickets (SXSW-484–489) remain blocked. Mid-July staging restart target still planned.

8. BU Environment Deployment ​

Arrow Shopware Environments: All 6 blocked BUs remain in "CI/CD Blocked" status (unchanged). Gemaire remains only BU in "Active Development."

Shopware Core Environments: All 7 BUs remain "Paused" at Local/Ordin Done—no change for 4+ weeks.

Arrow Magento Environments: All progressing through Ordin WIP; Gemaire shows Staging Done (advanced from WIP last week).

Timeline: Mid-July staging restart, mid-August production—still on track.

Risk Assessment: The intentional pause is appropriate given Domain API/Frontend stabilization work. However, 6 weeks without staging environment validation means potential surprises when deployments resume. Recommend smoke-test plan ready for mid-July restart.

9. BU Frontend Implementation ​

Peirce Phelps: 7/8 complete (Account WIP)—unchanged for 4+ weeks

Gemaire & Carrier Enterprise: All 8 areas WIP—unchanged

All Others: Not started

Repository Activity: Only 8 frontend commits this week (peirce-frontend)—down from prior weeks. Work appears to have shifted to backend/infrastructure.

Analysis: Frontend velocity has slowed significantly. The 4-week stall on Peirce Account suggests a blocker or deprioritization.

10. Data Migration - Critical Stall ​

Current State: Only Peirce Phelps Customers in WIP (unchanged for 2 weeks)

All Other Categories: NYS across all 7 BUs (Customers for 6 BUs, plus Companies, Products, Orders, CMS, Lists for all BUs)

Repository Activity:

Critical Risk: Data migration is now a major red flag. Only 1 of 42 total categories (7 BUs × 6 data types) has started work. With go-live targeting mid-August for production environments, there are only 8–10 weeks to:

  1. Complete Peirce Customers migration
  2. Validate tooling works
  3. Replicate across 6 other BUs
  4. Migrate Companies, Products, Orders, CMS, Lists
  5. Perform UAT on migrated data

Recommendation: Immediate escalation. Migration tooling should be parallelized across multiple BUs and data types NOW. Waiting for Peirce Customers to fully complete before starting others will guarantee schedule slip.

11. Team Activity - Strong Development Velocity ​

Most Active Contributors (by commit volume):

  • Emil Stewart: 147 commits (ecm-supergraph, ecommerce-supergraph, cesw)—CESW-593, 578, 571, 570, 569, 218, 95, 79, 44, 43
  • Blake Saunders: 64 commits (cesw, ecm-supergraph, ecommerce-supergraph)—CESW-484, 132, 87, 75, 66, 42, 26
  • Scott Kovach: 29 commits (cesw, ecm-supergraph, ecommerce-supergraph)—CESW-431, 430, 234, 71, 47

Architecture/Planning Work (Jira-only activity):

  • Cleo Hister: 10 Cross-BU feature analysis tickets (SXSW-1090, 763, 652, 651, 650, 649, 625, 601, 595, 375)
  • Paul Briscoe: 7 Domain Resolver / Customer Migration tickets (SXSW-1084, 943, 882, 679, 555, 527, 327)

Analysis: Development velocity is strong with 238 commits across all repos. Emil Stewart and Blake Saunders are driving the majority of technical delivery on CESW and Domain API work. The tracking anomalies (negative deltas on CESW/W1DA) are data artifacts, not actual work loss—commits prove real progress.

12. Repository Deep Dive ​

cesw (94 commits):

ecm-supergraph / ecommerce-supergraph (147+ commits combined):

  • Cart metadata storage (CESW-593, 578, 571, 570, 569)
  • Account structure for customer_type_id (CESW-218)
  • Order history implementation (CESW-79)
  • Checkout/Cart work (CESW-44)

peirce-frontend (8 commits):

Analysis: Backend/API work dominates this week. Frontend has slowed significantly. The focus has shifted to data structures, migrations, and business logic over UI work.

Recommendations ​

  1. Pay Attention to Data Migration: Only 1/42 categories in progress with 8 weeks to production. Most migrations will follow the same path once the first is proven — but the first needs to start soon.

  2. Board Reconciliation: Document CESW/W1DA board restructuring to avoid confusion in future reports. Update tracking to reflect new project structure.

  3. Frontend Restart: Investigate why Peirce Account has stalled for 4+ weeks. Likely blocker needs resolution.

  4. Discovery Funnel: 277 SXSW items in Discovery need to move to development faster to sustain 50%+ completion by mid-August cutover.

  5. Staging Readiness: Prepare smoke-test plans for mid-July staging restart—6-week pause means potential surprises.

mermaid
gantt
    title Delivery Timeline (SXSW = velocity-projected, BUs = leadership targets)
    dateFormat YYYY-MM-DD
    todayMarker stroke-width:2px,stroke:#ef4444
    section Core Platform
    SXSW (projected @ 7/day) :active, 2026-06-15, 2026-08-30
    section Business Units (targets)
    CE Shopware          :2026-06-15, 2026-09-15
    Peirce               :2026-06-15, 2026-09-15
    ECMD Shopware        :2026-06-15, 2026-10-31
    Gemaire Shopware     :2026-06-15, 2026-10-31
    Baker Shopware       :2026-06-15, 2026-10-31
    Homans               :2026-06-15, 2026-11-30
    LATAM                :2026-06-15, 2026-11-30

SXSW projected from observed velocity (7 stories/day avg). BU dates are leadership-set targets — insufficient velocity data to project independently.